UAE Client Case
We have always been striving to provide good products and services to customers around the world. Recently, we have successfully collaborated with a client from the United Arab Emirates. This matter is not merely a precise business collaboration; it is also a significant step for our two companies to jointly tap into the blue ocean market of the Middle East and Africa by leveraging the characteristics of the local market.
Initial Acquaintance and Challenges: Anchoring the Core Demands of the Region
The client is a well-known enterprise in Dubai, United Arab Emirates, deeply engaged in the automotive aftermarket. Its business covers parts supply, professional maintenance services and regional distribution networks. Relying on Dubai's geographical advantage as a trade hub between Asia, Europe and Africa, its services reach a vast market of over 2 billion people, including Saudi Arabia, Oman and many African countries. In recent years, Chinese brand automobiles have risen strongly in the Middle East market. From January to August 2025, the sales of Chinese fuel vehicles in the United Arab Emirates soared sixfold year-on-year. Chery's Tiggo series, with its high-temperature adaptation and optimized design, has become a common Chinese SUV model on local streets, and its market share has continued to rise.
Customers who keenly seized this market opportunity encountered multiple difficulties when seeking stable suppliers: Firstly, the high temperature and sandstorm climate in the Middle East places extremely high demands on the durability of accessories. Ordinary accessories are prone to problems such as cooling system failures and rubber part aging. Second, re-export trade has strict requirements for the supply cycle. The original channels often experience logistics delays, which affect the regional distribution efficiency. Thirdly, there is a lack of original Chery parts that meet the GCC regional certification standards, making compatibility and quality traceability difficult to guarantee. Through the online channel of Automechanika Dubai Auto Parts Show, the customer finally got in touch with us and explicitly stated that they urgently needed a batch of high-temperature optimized parts suitable for Chery Tiggo 8/8 PRO series, including anti-sand air filters, high-temperature resistant brake pads, anti-aging suspension system components and high-range car batteries. And it is required to meet the demands of rapid delivery and full-process quality traceability in re-export trade.
Outstanding products earn trust
In response to the precise demands of our clients, our team promptly initiated a customized service plan: Firstly, we provided a high-temperature adaptation product catalog certified by Chery, detailing technical parameters such as continuous operation test data under 50℃ conditions and the installation process of anti-sand guard plates, to ensure that the accessories were fully compatible with the climate adaptation design of local vehicle models. Secondly, in light of the characteristics of re-export trade, we have collaborated with the logistics partners of Jebel Ali Port to formulate an integrated process of "production - quality inspection - customs clearance", and committed to completing the delivery from the factory to the Dubai Free Zone warehouse within 25 days. Finally, provide complete GCC certification documents and batch traceability reports to address customers' concerns about regional compliance.
After the goods arrived in Dubai as scheduled and completed customs clearance, we received high recognition from the customer. The customer's representative reported: "This batch of Chery original factory parts has completely exceeded expectations!" The high-temperature resistant brake pads perform stably during long-distance driving in the desert. The anti-sand filter effectively extends the engine's lifespan. All components comply with the GCC certification standards. After installation, the vehicle operates smoothly without any faults in a 50℃ high-temperature environment. More importantly, the rapid delivery enabled us to respond promptly to the order demands of our African distribution partners, which is a solid foundation for our cooperation.
This praise not only validates our business philosophy of "quality first and precise matching", but also highlights the competitiveness of Chinese auto parts in the high-end market of the Middle East. Relying on a deep understanding of the regional market climate, trade patterns and compliance standards, our products not only meet the direct demands of customers in the United Arab Emirates, but also, through its distribution network, enable Chery's high-quality parts to serve the broader Middle East and African markets, laying a solid foundation for future long-term cooperation.
